‘Cinnamon Toast Crunch Rap’ From ’07 Only Now Goes Viral

The Internet is a fickle mistress. It’s the only place where someone would decide to A) rap about Cinnamon Toast Crunch, B) decide to show said rap to as many people as possible and C) see said rap stagnate in the forgotten depths of YouTube for five years before inexplicably showing up on every website, ever. We found it via Videogum and The Daily What, but they found it elsewhere on the Interwebs.

And now we’re going to bring this gem to you. Did we mention, it’s a RAP ABOUT CTC! From 2007! With a pimp chalice full of cereal! We think we’re only hearing about this today because, well, it was simply too ahead of its time. America just wasn’t ready for cereal spoof raps in 2007, just like it wasn’t yet ready for a black president.

Do we wish we’d been able to spin this jam for the past five years? Of course. But we don’t want to look a gift horse in the mouth, so just enjoy this in all its cinnamonny, toasty, crunchy, cheesy 2007 glory now.
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